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Wednesday
May 3, 2017
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Portland SaaS Founders - Customer Acquisition Strategies for SaaS – US Custom House / WeWork Acquiring customers for our SaaS companies is arguably one of the most difficult challenges we face. We need to figure it out what works and what doesn't work, and we need to do it before the money runs out.
• The marketing strategies that are working for us, and the ones that didn't.
• Paid vs organic marketing channels: which ones are best for every stage of growth. • How we've identified our most profitable market segments and how we're providing value to them.
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