Portland Design Thinkers is excited to announce our next event with Danielle Green: Where to Start with Strategic Product Research

Strategic Product Research is in high demand, but Product and UX professionals are often set up to fail. What exactly does strategic research entail? And how does it differ from discovery research? Learn why showing conceptual designs to users doesn’t work and explore better ways to evaluate whether you are building the right product or feature. Geared toward product managers, designers, product leaders, and entrepreneurs, this framework is designed to empower UX and Product professionals to make strategic decisions confidently.