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CHIFOO Presents: The Future of Kick Ass Cars

Connective DX Community Room
2030 NW Pettygrove St
Portland, OR 97209, US (map)

Event is FREE for CHIFOO members. Non-Members $5



The program will begin with a review of Honda’s user research and design research process while developing new applications for the company’s 3-D heads-up display prototype. It will be a fairly candid talk showing lessons learned and how the team changed focus mid-way on design direction after learning about new things while designing. This included focusing more on the driver’s primary task instead of secondary tasks to help create a more engaging (“kick-ass”) experience for the driver.

About the Speaker Victor Ng Thow Hing is a Principal Scientist working at the Honda Research Institute in Mountain View, Calif. He has worked on projects related to digital human modeling, intelligent systems, human-robot interaction, and now human-machine interaction in the car.