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Thursday
Nov 19, 2009
SECP: Develop a Cash Flow Mindset - A Key to Solo Business Success
Oregon Stamp Society

Practical tools for the Busy Creative Professional

* Understand Cash Flow
      o  Tips for billing, collections and credit policies to facilitate cash flow
      o Managing your cash flow- an anticipatory approach
* Charge Enough Money for Your Work
      o Why creatives often under charge
      o Steps you can take to bill what you are worth
* Create Measurable Goals-Metrics that Make Sense
      o Why a set of business metrics is important
      o How to develop them
      o How to use them

Jackie Babicky Peterson is a consultant, writer and speaker whose practice focuses on helping creative entrepreneurs achieve business success. Jackie herself is a serial entrepreneur whose first business was a CPA firm. Now Jackie is an advisor for the Small Business Development Center of Portland Community College where she teaches business skills to small business owners and provides one on one business advising to her clients. She is the author of Better, Smarter, Richer, 10 Steps to Business Success for Creative Entrepreneurs which will be available as an MP3 on her web site www.jackiebpeterson.com in January, 2010.

Cost: Members $10; Nonmembers $15 Register at: www.SECPpdx.com (or at the door)

Website
Thursday
Apr 22, 2010
Writing for an Invisible Audience | Susan Rich of RichWriting
IASECP Webinar

Are you writing for the internet? Whether you are writing website copy or blog postings, your goal is to resonate with an invisible audience.

Write it Rich! Real-World Writing Tips for Reluctant Writers is a fast-paced workshop covers:

* How to organize your thoughts and pick a key message
* Ingredients for memorable online content (both written and video)
* Tips and tricks to capture your target market’s attention *Q & A – strongly encouraged!

Susan Rich has earned a degree in journalism…which led to a career writing for newspapers and magazines. Along the way she joined several major companies, including Boeing and Tektronix. She learned how airplanes fly (and why they crash), and what goes on inside a logic analyzer (it isn’t logical if you’re not an engineer). To that end, Susan managed PR and marketing campaigns, developed materials for product launches, and fought the good fight with Excel. She lost — which only goes to show that she writse better than she can build a spreadsheet. After two decades in the corporate sector, Susan left in 2004 to start her own business… Welcome Susan!

You can learn more about Susan, her services, classes and events, and her company RichWriting here: RichWriting.com

Website
Thursday
May 20, 2010
5 Important strategies for self publishing your nonfiction book as a business building tool
IASECP Webinar

Kaya Singer | Awakening Business Solutions

These days many people want to write “Their book!” It feels like getting something in print is one way to help build your business. This is true, however, how you write it, what you write about, who you write it to, what you want to accomplish and how you publish it makes a big difference in terms of meeting your goals.

Kaya Singer (AwakeningBusiness.com) is the author of the newly published book, “Clear Your Focus, Grow Your Business: 7 Simple Steps to Empower Your Business and Bring Your Money and Freedom.” She helps successful small and solo business owners get clarity on what they need to do to overcome obstacles and take their business to the next level through her coaching programs, tools and seminars.

Kaya has also recently launched a new online community for solo business owners who want real community. Awake Business TeaHouse. You are invited to come and have a peek.

Website
Tuesday
Jun 1, 2010
Multiple Income Streams for Self-Employed Professionals
through Online

Is your website ready for Multiple Income Streams? Join us June 1 – 3 for a 6-hour summit focused on getting your website Income Stream Ready.

Learn to:

* Set up & using Google Analytics;
* Build a killer list & generate leads
* Set up your eJunkie Shopping cart
* Use Social Media tactics to create buzz
* Create & your information product &
  turn your business into a cash machine
* Craft can’t-miss sales pages

For class schedule, speaker info, early bird discount info and to register, visit: http://www.iasecp.com/iasecp/virtual-summit-2010/

Website
Tuesday
Aug 17, 2010
Developing Information Products: Create, Launch, Sell & Revise!
through Hood River Hotel

A fun getaway PLUS a powerful workshop on the step-by-step process to create and marketing high-end information products to bulk up your income streams. Perfect for solo pros especially those in the communications and creative service industries, consultants and coaches, or other service-based professionals.

Website