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Nov 20, 2014
Secret Knowledge of Clear & Clever Marketing

Secret Knowledge of Clear & Clever Marketing

Find those magic words, in a world where there are no magic words.

Find words your customers understand.

It seems simple enough; find the words your customers understand and they’ll buy what you’re selling. This workshop covers the process of identifying who your customers are, determining what they need to hear in order to take a particular action, and what your resulting message should be.

In keeping with the spirit of other Secret Knowledge workshops, attendees are encouraged to bring their real-life marketing challenges to this workshop. We’ll use the principles covered to come up with simple, but effective, ways to work through your marketing challenges.

Free / Suggested donation $5 - $15

Let us know you're coming. Registration is free (and optional).

Secret Knowledge - Teaching Artists

Secret Knowledge helps independent artists develop the skills they need to grow their businesses and works to foster arts-engagement among local audiences.

Apr 25, 2019
A Digital Marketing Toolkit for Your Business
Hatch Innovation

Find your new best customers by building a digital marketing plan that focuses on the goals, campaigns, and tactics that work best for you. From websites to social media to email marketing and advertising, it's easy to feel overwhelmed and hard to see what is really driving sales.

With 10 years experience in digital marketing strategy, in both small businesses and nonprofits, Lyndal Frazier-Cairns will teach you how to separate the must-haves from the nice-to-haves, and double down on the marketing that works for you.

In addition to this intensive training, you will also take away a full, personalized marketing plan that includes best practices, your goals, and the steps you need to take to make your business plans come to fruition. Your clients are looking for what you do. Let's help them find you.

Large Organization or Business Pricing: $149 Small Organization or Nonprofit Pricing (less than 10 people): $99

Portland Underground Grad School (PUGS) offers courses and workshops that facilitate your becoming who you want to be. Taught by local experts, they are filled with smart, interesting, and motivated Portlanders. We believe that a quality education is key to personal and societal transformation.

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