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  <div class="vevent h-event"> <h1 class="summary p-name">OEN Workshop: Find Your Fans & Focus – How To Get More Customers and Read Their Minds</h1> <div class='date'><time class="dtstart dt-start" title="2017-06-28T09:00:00" datetime="2017-06-28T09:00:00">Wednesday, June 28, 2017 from 9</time>–<time class="dtend dt-end" title="2017-06-28T11:00:00" datetime="2017-06-28T11:00:00">11am</time></div> <div class="location vcard p-location h-card"> <a class="url" href='http://calagator.org/venues/202394966'><span class='fn org p-name'>Stoel Rives Portland</span></a> <div class="adr p-adr h-adr"> <div class="street-address p-street-address">900 Southwest 5th Avenue</div> <span class="locality p-locality">Portland</span> , <span class="region p-region">OR</span> <span class="postal-code p-postal-code">97204</span> <div class="country-name p-country-name">USA</div> (<a href='https://maps.google.com/maps?q=900%20Southwest%205th%20Avenue,%20Portland%20OR%2097204%20USA'>map</a>) </div> </div> <div class="description p-description"> <p>Are you starting a new business but not sure how to get traction? This workshop is all about defining who exactly your customer is, and emotionally connecting the dots between what you offer and what they need or want. The result? Get more fans, followers, subscribers, and <em>customers</em>.</p> <p>We’ll teach you a step-by-step, proven framework you will use again and again! (In your customer definition. As you develop your products or services. In your web, blog, and print copy. Basically, everywhere.)</p> <p>In this workshop, you’ll learn how to:</p> <ul> <li>Define exactly who your target customer is (hint: it’s NOT “everyone”)</li> <li>Hone in on what your target customer needs and wants – so you can deliver it</li> <li>Attract, woo + win your target customers, so they want to work with you again and again</li> <li>Learn a step-by-step blueprint that will enable you to pinpoint who you should be selling to, and why they need you.</li> <li>Find the best free, simple, easy-to-use tools to get into the hearts and minds of your target customer</li> <li>Use a simple recipe to describe exactly what you sell, and for whom</li> </ul> <p>Register at: <a href="http://bit.ly/oen-focus">http://bit.ly/oen-focus</a></p> </div> <h3>Links</h3> <ul> <li><a class="url u-url" href="http://bit.ly/oen-focus">Website</a></li> </ul> </div>