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Sketch to Launch: Navigating a Successful Path to Commercialization

OHSU West Campus (formerly OGI), Wilson Clark Center
20000 Nw Walker Rd
Beaverton, OR 97006, US (map)



Examining the critical relationship between advanced technology and a viable market opportunity, Michael Baker, Managing Partner, and Brenda Edin, Business Development Director, of Baker Group, LLP, will share valuable insight regarding the process of taking an innovative idea to the marketplace. With a special emphasis on the funding process and investor relations, they will cover topics including the utilization of expertise, advancing and protecting technology, developing a strong business case and finding the right financial partner.

Drawing from their entrepreneurial experience with Home Dialysis Plus and Axis Medical, they will highlight critical points in each phase of the Sketch to Launch cycle. Audience members will learn about:

* Technical development: Critical examination of a concept or technology
* Market viability: Finding the right application for your innovation
* Financial issues: Building a strong business case and understanding how to make a profit
* Legal considerations: Positioning and protecting the company and its assets
* Funding process: How to prepare and present to potential investors