Export or edit this event...

IEEE PACE: Why Now may be the Time to Develop Overseas Markets

OHSU West Campus (formerly OGI), Wilson Clark Center
20000 Nw Walker Rd
Beaverton, OR 97006, US (map)



This PACE meeting of the Oregon Section will discuss:

  1. Why exporting is important.
  2. The basics of international business.
  3. Where to go for help -- with a focus on the Oregon's trade services group.


As large as the global economic meltdown is, it won't significantly change the dynamics of an even larger economic trend -- the development of emerging economies and the waning share of the U.S. market relative to the rest of the world. It is clearer than ever that businesses must go global to follow market trends.

Despite tough economic times, one small Oregon company is about to open its first European office. Another has increased its sales 75% with the help of a contract in Saudi Arabia. Still another company has just returned from a trade show in Germany with several new distributors signed.

The benefits from increasing international presence include growth opportunities, market diversification, and increased competitiveness. Despite the benefits, we still encounter resistance to overseas marketing. A sale abroad will cost more, take more time and involve more risk than a domestic transaction. Fortunately, a host of resources are available to help businesses overcome these challenges.

This presentation will go over some of the reasons for going global, review some trends in global trade, and go over some of the resources available from state and federal governments to help businesses increase their revenue through exporting.

Speaker Bio:

Tom DiCorcia is an International Trade Officer at the Oregon Economic and Community Development Department. Tom helps Oregon businesses in high technology and biosciences sell more products overseas through consultation, market research, and industry-focused trade missions.

Prior to moving to Oregon, Tom was Asia Pacific marketing director at Arbortext - a Norwest VC funded software firm that was acquired by PTC in 2005. Working from Tokyo, Tom managed a network of resellers in Japan, South Korea, Taiwan and Australia. Before Arbortext, Tom held product marketing positions with Fuji Xerox, Xerox and Hewlett-Packard.

Tom has an engineering degree from Stanford, an MBA in marketing/international business from NYU, and is completing a master's of engineering degree from Michigan. Tom has studied at Bocconi University in Milan and has lived in Asia for extended periods. He speaks Japanese and Italian.