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Are you Driving or Following your Brand? | Marketing Networking Event

The Cleaners at the Ace Hotel
1022 SW Stark St
Portland, OR 97204, US (map)



Is your creative vision driving your brand? Or are you leveraging external data to steer it?

With the surplus of marketing metrics available, this is a decision most marketers face every day. We invite you to join the discussion as four brand leaders discuss their chosen approach.

Don’t miss TAO’s next Marketing Community Event on Thursday, May 13th! We’ve brought together panel of marketing mavens representing the agency world and in-house marketing teams who will share their brand advice and debate creating and driving your brand vs. steering it by the data.

Our panelists will address burning questions such as:

*What should you do when your brand is being challenged for the sake of customer reach?

*How much of your brand (and its initial vision) are you willing to compromise?

*When does data make your brand myopic?


-Julie Zisman, Head of Marketing at Little Bird

-Kent Lewis, Founder & President of Anvil Media

-Matthew Baranauskas, Creative Director of Ziba Design

-Burt Rosen, Chief Marketing Officer of Healthsparq

This event is for all Marketing professionals interested in learning new techniques and methodologies of brand and product development.

Event Details:

Where: The Cleaners @ The Ace Hotel

Date: Wednesday, May 13 2015

Time: 5:30-8:00 pm

Cost: Members $25, Non-Members $45

Register Today