Export to
Monday, April 21, 2014 at 8:54am and last updated
Monday, April 21, 2014 at 8:55am.
Exec Summary Hot Seat
Website
Description
Picture this: You're an investor with 30 minutes to get through a stack of executive summaries and business plans. Your goal is to find one with a story you can't stop reading. Each document has 5 seconds to make you care; if it doesn't, you reject it – Boom! – and pick up the next.
Back to reality: You're a founder, you need capital, and you have 5 seconds to tell a story that grabs investors by the eyeballs and forces them to read. You may be an engineer, but you need to write like your future depends on it.
Learn how to make your opening paragraph a compelling read in this hot seat workshop. Led by business writer Debra Hemminger, attendees will:
• Evaluate and revise first paragraphs
• Create a checklist of traits that make a compelling first paragraph
• Use the checklist on their own first paragraphs to create an action plan.
Bring the first paragraph of your exec summary to this event and get feedback from the group! Better yet, email your first paragraph to [email protected] by May 8 with subject line "Hot Seat" to get even more feedback.