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Considering New Markets – Geographic, Product & Industry | CEO Leadership Exchange Dinner

1314 NW Glisan St
Portland, Or 97209, US (map)



Join us on Tuesday, April 8th for a peer-to-peer discussion and networking dinner as we explore, New Market Opportunities. This will be an interactive session and a chance to share best practices and lessons learned with others.

Exploring new market opportunities can be unnerving for startups and large established companies – the discussion points are similar:

Evaluating Timing - How do we know when to enter a new market? Assessing Threats: how much risk are we assuming by foregoing or delaying this opportunity? Maintaining Focus: How do we avoid losing focus in our core market? Diversifying Risk: Should we prepare the New Market “life boat”? How big does it need to be relative to our core market to be worth our while? Incremental Steps: What’s the smallest possible investment in time, money & focus we can get away with and make this a real first test? Imperfect Knowledge: How do we find out what we don’t know before entering the market? …the list goes on and on.

Where: Andina When: April 8 at 5:30-8:30 pm How Much: $95.00 TAO Members, $125.00 Nonmembers