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LinkedIn Live - Portland

Oregon Zoo
4001 SW Canyon Rd.
Portland, OR 97221-9704, US (map)



Whether you’re just starting out or you’ve been going strong for years, small business success demands effort on many fronts: building brand awareness, making sales, attracting talent, fundraising, and business development to name a few. So, how do you drive all these priorities effectively—with limited time and resources? And how can the LinkedIn platform help?

To find out, join LinkedIn and the Technology Association of Oregon on Tuesday, March 18th, for “LinkedIn Live in Portland”, where you’ll hear from local LinkedIn experts on how they’re flexing the world’s largest professional network to achieve their business goals.

WHO SHOULD ATTEND? Anyone looking to grow their business on LinkedIn - individual entrepreneurs, small-business owners, CXOs, VPs, and Directors - will benefit from this highly interactive half-day event!

This event will cover a range of core functional areas in which small business professionals are using LinkedIn.

KEYNOTE: Insights on the Portland LinkedIn network. Hear LinkedIn representatives share insights on the area's LinkedIn presence, and how local members and companies are using the platform to create value.

LINKEDIN NETWORKING: Not like your typical networking session, LinkedIn leverages your regional network to create a structured and purposeful networking environment with like-minded professionals.

EXPERT STORIES: In these fast-paced, 10-minute presentations, local LinkedIn experts provide real-life examples of their personal success using LinkedIn to help drive their small business forward. Expect stories packed with proven tactics, and opportunities to dig into the details with follow up Q&A.

Marketing. Hear how building a brand presence on LinkedIn enables you to attract new talent, partners, and customers. • Kent Lewis, President & Founder of Anvil Media • Hunter Marshall, Brand Strategy Director, Liquid Agency

Sales/Business Development. Sales and partnerships come easier when you’re talking to the right people. Find out how professionals are finding them on LinkedIn. • Dan Scroggin, Vice President Business Development, Montgomery & Graham, Inc. • Heidi Kayser, Managing Director Business Development at ADi - Animation Dynamics, Inc.

Personal branding. Learn how to leverage your personal brand on LinkedIn to attract business, make the right connections, and build relationships that unlock breakout opportunities for your company. • Pinky Gonzales, Founder of Upriver Solutions, Partner at Soleia Company

Hiring. See how LinkedIn can help you find the right hire, quickly and easily. • TBD

PANEL: Cracking the small business code. Driving ongoing success in your business is no simple task. At the core, it’s all about building relationships to move your business forward—decision makers, hires, and new customers to name a few. This panel of local business leaders will share how they’ve tapped into the LinkedIn network to find those key individuals and take their businesses to new heights. • Dan Gaul, Chief Technology Officer, Digital Trends • Richard Lazar, President, Readiness Systems LLC

DETAILS: When: Tuesday, March 18, 2014 Time: 8:00 AM - 12:00 PM Where: Oregon Zoo, Vista Ballroom, Portland, OR Cost: $20 Members and Nonmembers Register: All attendees must read and agree to the Publicity Agreement on the event website, http://www.techoregon.org/event?eventid=10649463833

AGENDA: 8:00AM - Doors Open & Breakfast 8:30AM - Introduction 8:40AM - Keynote: Insights on the Portland LinkedIn network 9:10AM - LinkedIn networking 9:45AM - LinkedIn expert stories (4) 10:45AM - Break 10:50AM - LinkedIn expert stories (2) 11:20AM - Break 11:30AM - Panel: Cracking the small business code