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Wolf in Sheepâs Clothing: Community Management Beyond Social Media Marketing
People everywhere are talking about community management. Weâre here to answer questions like, âWho do I manage?â, âHow do I start?â, and âCanât one of the interns do this?â
Panelists will share their experiences of growing and managing vibrant, engaged communities for their brands or clients such as Yelp, Nike, and Coca-Cola. Weâll cover what community management is and why itâs critical to your marketing plan. Our experts will also discuss listening versus messaging, and share tips about the dual roles they play within their organization--representing their brand while also being the voice of their community.
Join us to learn how the community managerâs role is potentially the most powerful one in your entire organization.
Panelists from companies like (TBC):
Yelp
Nike
Coca-Cola
Intel
Moderated By: Charlie Brown, Founder & CEO of Context Partners http://contextpartners.com/
This event is free, but RSVP is required. RSVP on Meetup at:
http://www.meetup.com/Innovation-in-Motion/events/78931512/
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Wolf in Sheep’s Clothing: Community Management Beyond Social Media Marketing
People everywhere are talking about community management. We’re here to answer questions like, “Who do I manage?”, “How do I start?”, and “Can’t one of the interns do this?”
Panelists will share their experiences of growing and managing vibrant, engaged communities for their brands or clients such as Yelp, Nike, and Coca-Cola. We’ll cover what community management is and why it’s critical to your marketing plan. Our experts will also discuss listening versus messaging, and share tips about the dual roles they play within their organization--representing their brand while also being the voice of their community.
Join us to learn how the community manager’s role is potentially the most powerful one in your entire organization.
Panelists:
Laura Adams, Digital Advocacy Manager at Nike
Melissa Barker, Enterprise Community Manager at Jive Software
Dawn Foster, Community Manager consultant
Moderated By: Charlie Brown, Founder & CEO of Context Partners http://contextpartners.com/
This event is free, but RSVP is required. RSVP on Meetup at:
http://www.meetup.com/Innovation-in-Motion/events/78931512/
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