Ecliptic Brewing

Camp Optimization's mission is simple: provide a casual, fun and informative forum for digital marketers and technologists to share optimization best-practices, challenges and wins.

This month’s discussion topic: The Power of Unified Customer Data & Segment Marketing. Camp Optimization welcomes Craig Schinn, Senior Director of Solutions Consulting at Lytics. With a strong analytics background, and over 15 years e-commerce and digital marketing experience, Craig knows how to turn customer data into dollars. Join us this month as we discuss the power of customer journey mapping, and hear first hand what it takes to create more effective personalized experiences across email, web, and mobile.

Lytics is a Portland-based, easy-to-use customer data platform that creates insightful user profiles for powering personalized marketing. Check them out here www.getlytics.com.

We'll be meeting at Ecliptic Brewing for some beer and casual networking. First round is on us! Make sure to spread the word and don't forget to RSVP. We hope to see you there!

GNOME recently released 3.12, help us celebrate the release! If you don't know what GNOME is or what Free Software is, come over and find out about one of the most interesting and sometimes controversial free and open source projects out there. The hosts are Sriram Ramkrishna - Director of the GNOME Foundation and Ikey Doherty - who wrote his own desktop based on GNOME technologies.

The GNOME Foundation also runs the popular Outreach Program for Women (https://gnome.org/opw/)

http://www.gnome.org/

Hope to see you all there. Look for the GNOME trademark :)