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  <div class="vevent h-event"> <h1 class="summary p-name">Strategies and Tips for Advertising Your Shopify Store After Apple’s Privacy Updates</h1> <div class='date'><time class="dtstart dt-start" title="2021-08-10T15:00:00" datetime="2021-08-10T15:00:00">Tuesday, August 10, 2021 from 3</time>–<time class="dtend dt-end" title="2021-08-10T16:30:00" datetime="2021-08-10T16:30:00">4:30pm</time></div> <div class="location vcard p-location h-card"> <a class="url" href='http://calagator.org/venues/202396506'><span class='fn org p-name'>Virtual</span></a> <div class="adr p-adr h-adr"> </div> </div> <div class="description p-description"> <p>If you advertise your Shopify store online - you won't want to miss this! The online advertising landscape has changed significantly in the past few months with the new tracking and privacy restrictions introduced by Apple - and more changes are on the way.</p> <p>We'll take a look at what has changed, new strategies for advertising platforms like Facebook and Instagram, and specific steps you can take to set your Shopify store up for continued success.</p> <p>Brett is the Founder and Principal at SCOPO, a digital and social advertising agency based in Portland, Oregon. SCOPO is a Facebook Marketing and Technical Partner agency, and has developed marketing and advertising strategies that have generated millions of dollars in new revenue for clients including Lucky Brand, MANSCAPED, Newegg, and Otter.ai.</p> <p>Brett is a Facebook-Certified Media Planning Professional, Media Buying Professional, and Ads Product Developer. He holds a B.A. in Marketing Management and a MBA from the University of Portland. He lives with his wife and two sons in Cedar Hills, Oregon and is an avid Portland TrailBlazers and Green Bay Packers fan.</p> </div> <h3>Links</h3> <ul> <li><a class="url u-url" href="https://advertisingyourshopifystore.splashthat.com/">Website</a></li> </ul> </div>