PCC- Willow Creek Center

Whether you want more people to find your brick and mortar or want to drive more traffic to your e-commerce store, there are three critical steps you need to know for improving your online presence. Come learn digital marketing essentials and identify strategies to help keep your register ringing. Join us for this free symposium on Monday, March 9 from 4-5:30 pm and leave with a mini-digital marketing plan. We'll go over how to: 1. Identify the right keywords for which your ideal customers are searching 2. Write content the search engines and customers will find 3. Measure your results to track success

About the presenter: Colleen Wright has two Bachelor of Science degrees in Business Administration in Marketing and in Advertising Management. She has worked in the marketing field since 1989. Her experience includes working for large corporations such as NIKE and UPS, medium size companies such as Benj. Franklin Savings and Loan, and small businesses. (See attached resume for further detail.) As an educator with Search Engine Academy, she gained deep knowledge of digital marketing strategies and stays current with trends in the field. Her experience and knowledge has helped numerous businesses increase sales and leads through her work at her own digital marketing agency, Response Interactive, and as a business advisor at PCC SBDC.

Parking: This site is an official PCC campus and there is a parking fee. There are parking permit boxes in the parking lot area. ADA: If you need accomodations to participate in this event, contact Disability Services at 971-722-4341 or 503-246-4072 (TTY).