Response Capture

One key competitive advantage of small fast-growing companies is there agility which gives them the ability to learn fast and adjust their efforts quickly. Yet as a consequence, some leaders of fast growing companies tend to focus on execution with limited strategy, only to discover that outcomes do not match expectations. To drive sustainable and predictable growth, emerging companies must embrace strategies that leverage their agility and allocate their resources in a way that amplifies their efforts. Join a gathering of your peers at the Response Capture for an interactive discussion featuring SiriusDecisions that will explore the foundational components required to develop an always on marketing machine, including:

*Core marketing functions and structural elements necessary to drive growth

• The key requirements for successful SaaS based offerings Essential planning elements to support prioritization, resource balancing and ensure focus

*Vital marketing processes to leverage to deliver repeatability and enable scalability

Guest Speaker: Matt Papertsian
Service Director,SiriusDecisions Emerging Growth Strategies Service

Matt will facilitate a discussion that will feature a review of research findings and best practices gathered during client interactions and peer discussion.

Event Details: When: October 8, 2014 Time: 6:00 PM – 7:30 PM 6:00 PM - Networking, snacks, beer and wine 6:30 PM – Roundtable Discussion Location: Response Capture, Portland, OR 97035