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Wednesday, February 27, 2019 at 12:07pm.
OEN Workshop: Customer Foundations with Heather Samarin
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Description
OEN Workshop Series: Marketing Workshops for Startups and Small Businesses
Join us for a more in-depth exploration of Marketing to help focus your efforts and drive more revenues. These will be hands-on workshops with tools you can use to directly impact your business. The sessions will be as follows:
-Monday, March 4 – Heather Samarin – Customer Foundations
-Tuesday, March 12 – Kent Lewis – Build Your Brand and Your Business via Social Media
-Tuesday, March 19 – Charla Triplett – Building a Value Proposition to Differentiate Yourself in the Market
All sessions will take place at the Hillsboro Brookwood Library (2850 NE Brookwood Pkwy) from 5:30 p.m. to 7:30 p.m.
Monday, Mar 4: Heather Samarin – Customer Foundations
43% of startups fail because of a lack of product/market fit. Learn the foundations for building that product/market fit. We’ll focus our time on how to define the problem you are solving in a way that’s actionable. We’ll work on how to define your target in a way that allows you to focus and learn quickly. And we’ll talk about scrappy research techniques that have you continually learning, proving out hypotheses, and evolving your offering to best fit your market. Get ready to focus!