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PDXedTech - Nick Smith from Wacom: Designing Marketing strategy for Education

Wacom
1455 NW Irving Street
Portland, OR 97209, us (map)

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Welcome in the new year with a look at designing marketing for education. Our speaker is Nick Smith, Sr. Manager of Marketing Strategy at Wacom. Previously at the Director of Marketing and Product Marketing at Learning.com, Nick has over ten years of experience working with education markets. His talk with tackle questions like:

•What are the different niche markets in education I should be aware of?
•How can I tailor my message and product to the education market?
•What do I do when my message isn’t reaching the right people in education?

Our host Wacom will also provide access to test out their interactive pen displays, pen tablets, and styluses so be prepared for some hands on exploration. As always, we love to meet new members so there will be networking and light refreshments courtesy of Wacom before the program begins at 6:30.

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