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GAP Inc's Data Architect speaking in Portland May 19th at DAMA PDX

Standard Insurance Center Auditorium
900 SW 5th Avenue
Portland, Oregon 97204, United States (map)

(Take the escalator at the entry down one level to the meeting room)



How does GAP, Inc respond to the challenge of bringing together metadata across all their data systems? Gap's Data Architect, Alain Knechtli, will be coming to Portland May 19th to tell us about their common framework for reporting and management.

Fellow Lovers of Data, join me for this great opportunity for face-to-face education. For more information and to register, go to damapdx.org.


Many organizations are stuck with a plethora of disparate systems. This presentation will address GAP Inc.’s response to the challenge of bringing together metadata under a common framework for reporting and management. It will also include a forward looking strategy for incorporating new or narrowly technologies into the metadata framework.

• Agile Logical modeling? • What’s left to model? Measuring the metadata backlog • When is a model just barely good enough? • Ubiquitous language - Dealing with synonyms, and dialects • Managing technical debt when there are discrepancies across applications and domains • Modeling services • Modeling new technologies • How do legacy systems implement the Enterprise Logical Model?


Alain Knechtli is a seasoned data architect with over 30 years of experience across many facets of information technology. In the data architecture and metadata sphere, a partial list of Alain's clients includes GE, Cisco, Netflix, and Gap Inc. Alain is currently playing a key role in Gap Inc.'s endeavor to expand the traditional modeling paradigm to include non-traditional sources and environments. His leadership has enabled the creation of a modeling framework that includes legacy and new applications in an agile environment. He has facilitated the evolution of data architecture from a 'bottleneck' to a 'facilitator' of rapid, incremental development.

Event Details

When: May 19, 2015

Schedule: 8:00 - 8:30 am - Sign In 8:30 - 9:45 am - Presentation 9:45 - 10:00 am - Break, Chapter Announcements 10:00 - 11:00 am - Presentation continued

Location: Standard Insurance Building 900 SW 5th Ave, Portland, OR 97204

Cost: Free for members! $15 for guests to cover speaker travel costs and refreshments ($5 for students with current ID). See damapdx.org for the list of our corporate members

About DAMA - Portland Chapter

The Portland Data Management user group (DAMAPDX.org) is dedicated to delivering thought provoking, data-centric presentations that will make you more successful as a data professional. We are volunteer-run organization serving our local data community since the 1980s.