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Refresh Portland

PIE: Portland Incubator Experiment
1227 NW Davis Street
Portland, OR 97209, US (map)
Public WiFi



Take a deep-dive into the intersection of viral culture, mass marketing, design and technology. By studying issues like privacy protection, sustainable design, social media and virtual reality - a new consumer persona is taking shape. Sovereign Consumers are technology enabled, privacy disabled and very much aware of their value to marketers. They expect brands to deliver value and stay in-step with their values. This presentation provides practical advice for marketers on approaching the Sovereign Consumer.