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Monday, March 2, 2009 at 7:55am.
How to Cost Effectively Validate Your Market
This venue is no longer open for business.
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Description
For Founders / CEOs / Business Owners
Whether you’re thinking about starting a company, the founder of an existing start-up, or already running a company – something you may want to learn – before you launch the company or a new product is: “Is there a ‘there’, there?”
More often than not, entrepreneur’s passion and great idea have a lot of momentum – moving companies forward. Unfortunately, these two driving forces conspire to blind entrepreneurs into thinking that their product / company is going to be the best thing since sliced bread.
If you’re wondering how to inexpensively validate your market – in short order – you may want to hear Mark Paul’s talk on this valuable topic. He will cover two very important areas of [1] understanding true market needs and [2] how they will value your product / service.
About the speaker: Mark Paul is a Coach at OTBC, an interim executive & consultant for 20 years, with large-company expertise. He is also author of two business books: The Entrepreneur’s Survival Guide and How to Attract Significantly More Customers… in good times and bad, along with numerous other products and services to help business owners grow their companies.
Price: Free (bring your lunch!)