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Monday
Jan 23, 2012
Ultimate SEO Mastery Workshop - 2-Day Essentials
through Ambridge Event Center

Join Colleen Wright of the Search Engine Academy Northwest as she teaches the latest search engine marketing tips and tactics. In this 2-day course you will learn the essentials of getting your website indexed appropriately and quickly.

SEO Training Course Day 1

* 2-Day Beginner's Class Discover a complete 6-step system for performing effective search engine marketing
* Learn how to perform keyword research that will attract your target market
* Write content that will turn visitors into customers
* Find out the importance of keyword placement on your web pages and where to actually place the keywords
* Discover how to improve your Click-through Ratios

SEO Training Course Day 2

* Learn optimal techniques to get your pages indexed by the Search Engines.
* Find out what it takes to monitor your progress and the tools to help you.
* Understand the benefits of working with ranges of pages.
* Discover what it takes to stay out of trouble with the search engines by learning about anti-spamming guidelines.
* Learn why submitting your site to directories is important and how to choose the correct directories.
* What is Link Popularity and why is it important.
* Receive internal and external link building strategies that will make it easier for the search engines to find your web pages.
* Learn about the missing element in SEO: Creativity and find out how you too can get your creative juices flowing!
* Get your site reviewed and walk away with a customized action-plan to get your website optimized for maximum performance.
* Learn about technologies that can improve your conversion rates and capture phone calls right from your web site.

See the website for information on the 5-day Comprehensive course that combines the 2-day Essentials and the 3-day Advanced course material.

Contact:

Colleen Wright

Phone: 503-530-8178

Email: [email protected]

Website: http://www.seotrainingnw.com/register

Website
Monday
Jan 30, 2012
Ultimate SEO Mastery Workshop - 3-Day Advanced
through Ambridge Event Center

Join Colleen Wright of the Search Engine Academy Northwest as she teaches the latest search engine marketing tips and tactics. In this 3-day course you will learn advanced strategies to capture your target market through the power of the search engines and the strength of compelling content.

SEO Training Course Day 1

* Review the 6-step optimization process taught in the Essentials class to help you retain this important information.
* Work on advanced keyword research strategies.
* Learn techniques that will help you write effective sales copy that gets results.
* Understand how the personalization of search results is changing the rules.
* Find out the best approaches for setting up a blog and learn about the art of blogging.
* Creative ideas for implementing user generated content (UGC).
* More custom website reviews.

SEO Training Course Day 2

* What is Latent Semantic Indexing and how can it help my website?
* How to develop a unique selling proposition that retains your visitor's interest and gets them digging deeper into our web sites.
* Why are database driven sites unique when it comes to SEO and how can we make sure we get maximum advantage from SEO?
* What is Social Media Marketing and how can it help boost sales?
* How to quickly gain exposure in Google, Yahoo!, and others within 24 to 48 hours
* What is Pay Per Click and who are the players?
* Learn how to implement Google Analytics on your website and why this is a must!
* Find out about the tools offered by the search engines to increase your web site's success

SEO Training Course Day 3

* Learn about competitive intelligence and multi-variate analysis and how these tools can help increase your website's rankings
* Learn about web analytics and how to analyze your progress with ClickTracks
* Learn the power of article marketing
* What problems might your site run in to and how can they be fixed? Will talk about technical issues that come up.
* Sure fire strategies to build your SEO business
* Group Q&A
* Final Exam
* Wrap-up and awards

See the website for information on the 5-day Comprehensive course that combines the 2-day Essentials and the 3-day Advanced course material.

Contact:

Colleen Wright

Phone: 503-530-8178

Email: [email protected]

Website: http://www.seotrainingnw.com/register

Website