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Thursday
May 5, 2016
May Camp Optimization Meet-Up and Happy Hour
Revolution Hall

What is Camp Optimization? Camp Optimization's mission is simple: provide a casual, fun and informative forum for digital marketers and technologists to share optimization best-practices, challenges and wins. Who is roboboogie? Roboboogie is a Portland-based customer experience optimization agency partnering closely with brands to improve conversion rates, nurture brand advocacy and increase customer value.

Camp Optimization welcomes Cali Pitchel from Analytics Pros. Cali joins us this month to share her thoughts on: Why Digital Analytics Needs the Humanities.

"All too often we see data as a 'capital T -- Truth, hard numbers, fact, science. But data is meaningless without interpretation, and because so much depends on that interpretation, data analysis demands things like humility, integrity, and empathy.” - Cali Pitchel, Director of Marketing

Analytics Pros is a leading Google Analytics Partner and Premium Reseller helping brands like GoPro, ASICS, The New York Times, and Starbucks use data to better connect with and understand their customers.

First round of beers is on us! Make sure to spread the word and don't forget to RSVP. We hope to see you there!

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Thursday
Sep 15, 2016
Learn How To Build a Successful Optimization Program
Old Washington High School

Camp Optimization welcomes Tyler Bullen, Optimization Manager at Simple Bank (http://simple.com).

Discussion topic: Tools, Talent & Techniques: What it takes to build a successful optimization program.

Get tips from an expert in the trenches at an innovative, design-led company. Tyler will share his knowledge of the tools, roles, skills and techniques you need to build and run successful optimization and segment marketing programs. Simple is revolutionizing the banking industry with innovative technologies, it's impeccable user experience, and expertise in behavioral economics.

What is Camp Optimization? Camp Optimization's mission is simple: provide a casual, fun and informative forum for digital marketers and technologists to share optimization best practices, challenges and wins.

Website
Thursday
Jan 19, 2017
Camp Optimization Meet-Up (Analytics, Data Visualization + CRO)
Assembly Lounge Bar (Revolution Hall)

"Data Visualization Techniques to Discover Optimization Opportunities"

Every day, we create over 2.5 quintillion bytes of data, and we'll create more tomorrow than we did today. As digital marketers, we swim through this sea of information and opportunity. But where to? And how can we read these currents? At this month's Camp Optimization, Justin Wade, eRoi's performance analyst, will share powerful—and practical—data visualization techniques to help you discover opportunities, interpret hidden patterns, and tell better stories through data.

Come to hear Justin's insights and share a free beer or glass of wine with Portland's top digital marketing, design and optimization professionals. We're at Revolution Hall, second floor of the Washington High School in Southeast Portland.

What is Camp Optimization? Camp Optimization's mission is simple: provide a casual, fun and informative forum for digital marketers and technologists to share optimization best practices, challenges and wins.

Who is roboboogie? Roboboogie is a Portland-based digital experience optimization agency partnering closely with brands to improve conversion rates, nurture brand advocacy and increase customer value.

Website
Thursday
Jun 29, 2017
Camp Optimization Meet Up
Assembly Lounge Bar

We are all trying to innovate upon our optimization processes, but how do you actually make that happen?

CEO of DevelopmentNow, Ben Strackany brings 20 years of startup and consulting experience to review case studies and techniques about how to optimize new product ideas. Come away with actionable strategies to use iteration, feedback loops and data to develop a Minimum Viable Product.

Come network and share a beer with Portland's top digital marketing, design and optimization professionals at the Assembly Lounge Bar located at Washington High School on the second floor in Suite 213. Enter through the Marthas entrance on the first floor and take the elevator or stairs up to the second floor.

Don’t forget to RSVP and spread the word. The first round of drinks is on us!

Website
Thursday
May 23, 2019
May Camp Optimization (Digital Marketing Meet-Up)
Show Bar at Revolution Hall

Topic: The Path to CX Omniscience - The Power (and the Potential Pitfalls) in Predicting User Frustration

Imagine that you could know in real time anytime a user on your site was having a bad experience. Imagine you could know before they have a chance to get frustrated and way before they stop to reach out for help. How would this change your ability to offer support, to understand your product pitfalls and to prioritize the things on your roadmap?

In this month's talk Agata Bugaj, Sr. Director of Product Management at FullStory, will discuss the future of AI in understanding and improving the customer experience, and some of the pitfalls to look out for along the way.

Come network with Portland's top digital marketing, design and optimization professionals at the Show Bar located at Washington High School in Suite 101 on the first floor.

Don't forget to RSVP and spread the word. First round of drinks is on us with an RSVP!

Website