tag:calagator.org,2005:/events/searchCalagator: Events tagged with: IX2014-07-16T14:56:46-07:00tag:calagator.org,2005:Calagator::Event/12504659972014-04-10T15:20:59-07:002014-07-16T14:56:46-07:00Digital Dialogues: Owen Jones Urban Airship Rebrand-For tech people too!Tuesday, April 15, 2014 from 5:30-7:30pm at ISITE Design http://calagator.org/events/12504659972014-04-15T17:30:00-07:002014-04-15T19:30:00-07:00<div class="vevent">
<h1 class="summary">Digital Dialogues: Owen Jones Urban Airship Rebrand-For tech people too!</h1>
<div class='date'><time class="dtstart dt-start" title="2014-04-15T17:30:00" datetime="2014-04-15T17:30:00">Tuesday, April 15, 2014 from 5:30</time>–<time class="dtend dt-end" title="2014-04-15T19:30:00" datetime="2014-04-15T19:30:00">7:30pm</time></div>
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<a href='/venues/202393127' class='url'>
<span class='fn org'>ISITE Design </span>
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<div class="adr">
<div class="street-address">2030 NW Pettygrove Street</div>
<span class="locality">Portland</span>
, <span class="region">OR</span>
<span class="postal-code">97209</span>
<div class='country-name'>US<div>
(<a href='https://maps.google.com/maps?q=2030%20NW%20Pettygrove%20Street,%20Portland%20OR%2097209%20US'>map</a>)
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<div class="description">
<p>This is a combo technology and design event!!</p>
<p>Relaunching the Urban Airship brand was a task that took as much skill as sending off an actual zeppelin into the skies. Introduced with just as great fanfare, the Urban Airship experience reached impressive heights.</p>
<p>It fell to Portland's own Owen Jones and Partners to re-launch both the brand and the website. They developed a new logo, extensive illustrations, a robust icon system, and other secondary brand assets. At the same time, they re-architected their product platform and rewrote almost all of the site content. They then melded the creative with a responsive front-end and an Expression Engine back-end to bring the brand to life.</p>
<p>How did they do it? Come find out as the Owen team discusses the challenges of simultaneously handling a company rebrand and website launch.</p>
<p>Roles:
Lucas Swick - Technical Director
Josh Balleza - Art Director</p>
<p>Digital Dialogues is an event series developed by AIGA Portland in partnership with IxDA and sponsored by FILTER and ISITE Design. Each event provides a sneak peek into a different collaborative case study.
Relaunching the Urban Airship brand was a task that took as much skill as sending off an actual zeppelin into the skies. Introduced with just as great fanfare, the Urban Airship experience reached impressive heights.</p>
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<h3>Links</h3>
<ul>
<li><a class="url" href="http://aigaportland.org/aiga_event/digital-dialogues-owen-jones-urban-airship-rebrand/">Website</a></li>
</ul>
<div class="tags">
<h3>Tags</h3>
<p><a class="p-category" href="/events/tag/IX">IX</a>, <a class="p-category" href="/events/tag/Mobile Design">Mobile Design</a>, <a class="p-category" href="/events/tag/Platform Architecture">Platform Architecture</a>, <a class="p-category" href="/events/tag/branding">branding</a>, <a class="p-category" href="/events/tag/information architecture">information architecture</a>, <a class="p-category" href="/events/tag/interaction design">interaction design</a>, <a class="p-category" href="/events/tag/ixd">ixd</a>, <a class="p-category" href="/events/tag/ux">ux</a></p>
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This item was added directly to Calagator <br /><strong>Thursday, April 10, 2014 at 3:20pm</strong> and last updated <br /><strong>Wednesday, July 16, 2014 at 2:56pm</strong>.
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