BEGIN:VCALENDAR PRODID;X-RICAL-TZSOURCE=TZINFO:-//Calagator//EN CALSCALE:GREGORIAN X-WR-CALNAME:Calagator METHOD:PUBLISH VERSION:2.0 BEGIN:VTIMEZONE TZID;X-RICAL-TZSOURCE=TZINFO:America/Los_Angeles BEGIN:STANDARD DTSTART:20101107T020000 RDATE:20101107T020000 TZOFFSETFROM:-0700 TZOFFSETTO:-0800 TZNAME:PST END:STANDARD END:VTIMEZONE BEGIN:VEVENT CREATED;VALUE=DATE-TIME:20110120T021344Z DTEND;TZID=America/Los_Angeles;VALUE=DATE-TIME:20110124T200000 DTSTART;TZID=America/Los_Angeles;VALUE=DATE-TIME:20110124T180000 DTSTAMP;VALUE=DATE-TIME:20110120T021344Z LAST-MODIFIED;VALUE=DATE-TIME:20110120T021344Z UID:http://calagator.org/events/1250459654 DESCRIPTION:Named by JWT Intelligence as one of the 100 things to watch i n 2011\, Portland's Geoloqi has garnered national attention for being at the forefront of location-based services. Forbes recently asked if Geol oqi was "\;Foursquare's Biggest Threat?"\; \;\n \;\nWhy is there so much buzz for this small project in Portland? Because Geoloqi is on the cutting edge of taking location information and making it trul y useful. \;\n \;\nAs Aaron Parecki\, one of the co-founders of Ge oloqi\, explained to Forbes\, "\;I’d like to share my location with a client if I’m meeting them somewhere\, so they can know when I’ll arri ve."\; \;\n \;\nWe're honored to have Aaron Parecki and Amber Case as our first presenters of 2011. They'll be talking about the next generation of location apps and the importance of ambient location servi ces. \;\n \;\nPresentation Description \;\n \;\nWouldn't it be nice if your colleague's phone could SMS its location to you? If you know position and velocity\, you know when they'll arrive. The result: t he interface disappears. No redundant actions or queries. The same softw are could turn your lights on as you approach the house. Or automaticall y "\;check in"\; to certain locations for you. Or leave a note f or yourself the next time you're at the store. \;\n \;\nAugmented reality and location were hot topics last year\, but there is often a co nfusion between aesthetics vs. practicality\, and fantasy vs. reality. T his presentation will highlight the advantages and disadvantages of visu al and non-visual augmented reality. \;\n \;\nIn the presentation\ , they will highlight why developers of apps should look at what users w ant to do now\, as well as what users want to do in the future\, why soc ial apps should try to mirror real-world relationships\, why sharing sho uld be about who you share with as well as how long you’re sharing\, and why developers should think about how to make apps "\;ambient” and require less user interaction. \;\n \;\nThey will cover the curren t players in the geolocation market\, the location market itself\, and w hy location is such a big deal. They will discuss real-time location sha ring\, geolocation triggers such as geonotes\, proximal notification and automatic checkins\, and privacy and security. \;\n \;\nWhat Will Be Covered \;\n \;\n* The location market. Where it is now and fu ture projections. \;\n* Why the market is here (timing\, hardware\, a ffordability\, etc.). \;\n* Some history (PARC research\, etc.) \; \n* The current players: What they’re doing and where they fall short 3\;\n* What we’re passionate about and are trying to solve. \;\n* Phi losophy of interface evaporation. \;\n* (Other cool things you can do with ambient location and sensors (fun home automation tricks and prank s). \;\n \;\nAaron Parecki \;\n \;\nAaron Parecki is a Portl and-based iPhone and PHP developer interested in solving practical probl ems with technology. In his free time\, he enjoys geolocation\, linguist ics\, and building home automation systems and IRC bots with a sense of humor. \;\n \;\nFor the past 2.5 years\, he has been tracking and visualizing his location every 6 seconds\, making him a frequent present er at the Portland data visualization group. His fascination with locati on sharing and GPS began at the age of 6\, when he traced the routes of family road trips on a map with a highlighter. He combined these interes ts and created Geoloqi.com with Amber Case in an effort to help people c onnect in the real world. \;\n \;\nAaron has 11 years experience i n web app development\, database design\, graphic design and printing\, and server administration. You can learn more about Aaron at aaronpareck i.com\, and you can follow him on twitter at @aaronpk. \;\n \;\nAm ber Case \;\n \;\nAmber Case is a cyborg anthropologist and user e xperience designer from Portland\, Oregon. Her main focus is mobile soft ware\, augmented reality and data visualization\, as these reduce the am ount of time and space it takes for people to connect with information. Case founded Geoloqi.com\, a private location sharing application\, out of a frustration with existing social protocols around text messaging an d wayfinding. \;\n \;\nLast year\, Case was featured in Fast Compa ny as one of their Most Influential Women in Technology and spoke at TED on technology and humans. She worked with Fortune 500 companies at Wied en+Kennedy and now works as a user experience designer at Vertigo Softwa re in Portland\, Oregon. \;\n \;\nYou can learn more about Case at caseorganic.com\, cyborganthropology.com and on Twitter at @caseorganic .\n\nTags: mobile\, geolocation\, location\, iphone\, android\, blackber ry\n\nImported from: http://calagator.org/events/1250459654 URL:http://mobileportland.com/events/ambient-location-apps-and-geoloqi SUMMARY:Mobile Portland: Ambient Location Apps and Geoloqi LOCATION:Cloudability: 334 NW 11th Avenue\, Portland OR 97209 US SEQUENCE:1 END:VEVENT END:VCALENDAR