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DTSTART:20110313T020000
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CREATED;VALUE=DATE-TIME:20110327T035618Z
DTEND;TZID=America/Los_Angeles;VALUE=DATE-TIME:20110328T200000
DTSTART;TZID=America/Los_Angeles;VALUE=DATE-TIME:20110328T180000
DTSTAMP;VALUE=DATE-TIME:20110327T035618Z
LAST-MODIFIED;VALUE=DATE-TIME:20110327T035618Z
UID:http://calagator.org/events/1250460396
DESCRIPTION:We're pleased to present two speakers this month talking abou
 t how mobile technology is being used to collect information\, help othe
 rs\, and change the world. RSVP at:&#13\;\nhttp://www.mobileportland.com
 /events/rdtnorg-mobile-platform-change&#13\;\n&#13\;\nRenny Gleeson\, Gl
 obal Digital Strategies Director for Wieden+Kennedy\, will talk about ho
 w corporations and their products are being used as platforms for social
  change. Renny's work with Nokia and other W+K clients has given him a u
 nique vantage point to see how people are using products and infrastruct
 ure in ways these companies never imagined.&#13\;\n&#13\;\nMarcelino Alv
 arez\, Founder of Uncorked Studios\, found himself depressed by the deva
 station in Japan and frustrated with the U.S. news coverage of the subse
 quent radiation problems. He wondered if he and his colleagues could do 
 something about it by having providing a way for people on the ground to
  report radiation levels.&#13\;\n&#13\;\nThe idea and the sketch that ac
 companied it spurred a frenetic 48 hours of development resulting in RDT
 N.org where people can report the radiation levels they are measuring an
 d other sources of radiation information is aggregated.&#13\;\n&#13\;\nI
 n the subsequent days\, Uncorked Studios has learned many lessons from t
 he differences in the way radiation is measured\, where best to get radi
 ation data\, and how to help put the radiation levels in perspective.&#1
 3\;\n&#13\;\nWith collaborators around the world helping them\, they are
  now looking at expanding their efforts with a Kickstarter project to bu
 ild portable geiger counters that can interface with mobile devices.&#13
 \;\n&#13\;\nJoin us for these two unique perspectives on how we can util
 ize these devices in our pockets to make a difference in the world.&#13\
 ;\n&#13\;\nOur Speakers&#13\;\n&#13\;\nMarcelino Alvarez\, Uncorked Stud
 ios&#13\;\n&#13\;\nMarcelino left the Miami sun for the Portland rain an
 d joined Wieden+Kenendy\, Portland as a Senior Interactive Producer on N
 ike and EA. After a year\, he was promoted to Executive Producer. During
  his 3.5 years at W+K\, he led interactive production on Nike\, Old Spic
 e\, Electronic Arts and Laika. During that time\, he also produced a few
  select projects\, including the CareerBuilder.com iPhone app\, the Nike
  Golf mobile website\, and most notably\, the Nike Chalkbot.&#13\;\n&#13
 \;\nWhile at W+K\, he and some friends started a creative side project c
 alled the Gorlochs. The Gorlochs have made several iPhone apps\, includi
 ng Boombox\, Boombox Pro\, and Kickball. In January 2010\, Marcelino lef
 t W+K to pursue Gorlochs as a full-time endeavor. The Gorlochs worked wi
 th W+K on several projects\, including the Procter &amp\; Gamble Winter 
 Olympics interactive installation and the 2010 Nike Chalkbot. In 2011\, 
 Marcelino founded Uncorked Studios to work on mobile and web development
  projects.&#13\;\n&#13\;\nRenny Gleeson\, Wieden+Kennedy&#13\;\n&#13\;\n
 Renny Gleeson began his career as a game developer\, but quickly moved t
 o advertising at Saatchi &amp\; Saatchi's digital arm. From there\, he c
 rossed over to dEliA*s before he was recruited by the NBA\, where he led
  their marketing team and created online platforms for their major spons
 ors.&#13\;\n&#13\;\nCurrently\, Renny is the Global Digital Strategies D
 irector for Wieden+Kennedy\, a cutting-edge advertising agency handling 
 clients such as Nike\, Nokia and Target. He also writes a blog\, ourobor
 os\, on new media. Many brands remain cautious about their online presen
 ce in the face of alien ad space\, but as Renny says\, &quot\;If you don
 't play\, you're out of the game.&quot\;\n\nTags: mobile\, portland\, w+
 k\, uncorkedstudios\, japan\, radiation\, rdtn\, nokia\, mobileportland\
 n\nImported from: http://calagator.org/events/1250460396
URL:http://www.mobileportland.com/events/rdtnorg-mobile-platform-change
SUMMARY:RDTN.org: Mobile as a Platform for Change
LOCATION:Cloudability: 334 NW 11th Avenue\, Portland OR 97209 US
SEQUENCE:1
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