BEGIN:VCALENDAR PRODID;X-RICAL-TZSOURCE=TZINFO:-//Calagator//EN CALSCALE:GREGORIAN X-WR-CALNAME:Calagator METHOD:PUBLISH VERSION:2.0 BEGIN:VTIMEZONE TZID;X-RICAL-TZSOURCE=TZINFO:America/Los_Angeles BEGIN:STANDARD DTSTART:20141102T020000 RDATE:20141102T020000 TZOFFSETFROM:-0700 TZOFFSETTO:-0800 TZNAME:PST END:STANDARD END:VTIMEZONE BEGIN:VEVENT CREATED;VALUE=DATE-TIME:20140811T054136Z DTEND;TZID=America/Los_Angeles;VALUE=DATE-TIME:20141105T203000 DTSTART;TZID=America/Los_Angeles;VALUE=DATE-TIME:20141105T190000 DTSTAMP;VALUE=DATE-TIME:20140811T054136Z LAST-MODIFIED;VALUE=DATE-TIME:20140811T054136Z UID:http://calagator.org/events/1250466816 DESCRIPTION:Big Story\, Little Story \;\nwith Jason Sack\, Wieden+Kenn edy \;\n \;\nWorking the last couple years in a building full of s torytellers\, Jason Sack has learned how powerful narrative can be in cr eating great products and experiences. Selling an idea\, creating a sens e of drama\, and maintaining engagement in an experience all stand to be nefit from a better understanding of storytelling. Because UX people are uniquely positioned to work across disciplines\, we can act as stewards of our stories as well as those of our users. Using examples and anecdo tes\, Jason will walk through a variety of ways we can bring the larger story to life while reinforcing it down to the smallest interactions. 3\;\n \;\nAbout the Speaker \;\nJason Sack (@jasonsack) is current ly Lead User Experience Designer at the global agency Wieden + Kennedy. He moved to Portland two years ago from the Bay area\, where he led desi gn teams at notable Silicon Valley companies such as Adobe and Apple. He has worked with Nike\, American Express\, 3M\, Imation\, General Mills\ , and many more. \;\n \;\nSack began his design career in Minneapo lis\, where he built the User Experience practice at digital agency spac e150. He studied at the University of Minnesota and California State Uni versity\, and has taught interactive design at the Art Institutes Intern ational. \;\n \;\nJason is a passionate advocate of human-centere d design\, and has spoken throughout the country about emotional design\ , user experience\, and innovation. When he’s not working Jason composes music\, hacks wireless children’s toys\, and writes an occasional post in his blog at jasonsack.com.\n\nTags: computer\, ux\, interaction\, for um\, oregon\, portland\, chifoo\, user-experience\, story telling\n\nImp orted from: http://calagator.org/events/1250466816 URL:http://www.chifoo.org/index.php/chifoo/events_detail/big_story_little _story/ SUMMARY:CHIFOO Meeting: Big Story\, Little Story LOCATION:The Art Institute of Portland - Open Space: 1122 NW Davis St\, P ortland OR 97209 US SEQUENCE:6 END:VEVENT END:VCALENDAR