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DTSTART:20120311T020000
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CREATED;VALUE=DATE-TIME:20120619T151205Z
DTEND;TZID=America/Los_Angeles;VALUE=DATE-TIME:20120711T210000
DTSTART;TZID=America/Los_Angeles;VALUE=DATE-TIME:20120711T183000
DTSTAMP;VALUE=DATE-TIME:20120619T151205Z
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UID:http://calagator.org/events/1250462488
DESCRIPTION:This panel will present the creation of Behavior Change Syste
 ms for healthy living by exploring the following three essential areas: 
  (1) Theory—The Cognitive Psychology of Behavior Change\, (2) Strategy
 —Systems Thinking Modeling (how you model ecosytems and values)\, and 
 (3) Tactical—Examples of Behavior Change Systems (do’s/don’ts).\n 
 \nAbout the Panelists\n John Weiss is Executive Creative Director of Web
 MD Health Services\, and his work is guided by purpose\, passion\, simpl
 icity\, beauty\, innovation\, and surprise. He is responsible for crafti
 ng online experiences that change behavior and ultimately improve lives.
  John oversees all aspects of design across digital and traditional medi
 ums within the organization. With over 13 years of experience in interac
 tive and experience design\, John has built and led high performing desi
 gn teams as the Director of Experience Design at Waggener Edstrom\, and 
 Experience Director at Ascentium. Through smart design that empowered th
 eir audience and strengthened their brand\, he has designed compelling w
 ork for clients such as BMW\, Microsoft\, U.S. Air Force\, T-Mobile\, Su
 baru\, Amazon\, Motorola\, GE\, Disney\, Honda\, and Intel.  John founde
 d FiveEdge Media in 2003\, a Portland/Seattle-based Experience Design ag
 ency that conceived\, prototyped\, and designed innovative visually comp
 elling application and experience designs with great attention to detail
  for over 28 clients which led to a successful acquisition in 2008. John
  is deeply passionate about creating authentic experiences that are trul
 y meaningful—experiences that are rooted in elegant design\, built wit
 h innovative technology\, and create lasting relationships and shape the
  future. \n\nKatey Deeney is Director of Experience Design at WebMD Heal
 th Services\, and she has almost 15 years of experience designing effect
 ive\, delightful solutions to complex user challenges. She has researche
 d\, evaluated\, and designed mobile\, software\, and web interactions fo
 r brands including Microsoft\, Boeing\, Amazon\, and T-mobile. Her profe
 ssional knowledge is complemented by advanced academic work\; she earned
  her MFA from Savannah College of Art and Design and her MS from the Uni
 versity of Washington. As an educator\, Katey has taught both design stu
 dios and lecture courses to graduate and undergraduate students. In addi
 tion\, she has guest lectured for courses at the University of Washingto
 n in several academic departments\, including the Information School\, H
 uman Centered Design &amp\; Engineering\, and Communication in Digital M
 edia. \n\nAaron Wasler is the Creative Director at WebMD and a multi-fac
 eted designer whose work encompasses strategy\, design\, and technology.
  His projects have included the design of brand identity\, catalogs\, pa
 ckaging\, environments\, exhibitions\, interactive installations\, websi
 tes\, and user interfaces.  Prior to joining WebMD\, Aaron enjoyed vario
 us positions such as Design Director\, SVP of Branding &amp\; Creative\,
  Senior Art Director\, and Senior Information Architect. Aaron has succe
 ssfully built and led multi-disciplinary teams of varying sizes while cr
 eating award-winning work in a variety of design disciplines. During the
  last 15 years of his design practice and while working as a design educ
 ator\, Aaron has developed new and innovative design research and method
 ologies. Most of all\, Aaron is a passionate storyteller who truly belie
 ves in design thinking and the power of design to both inspire and infor
 m.  Aaron holds an MFA in Graphic Design from Maryland Institute College
  of Art and a BA in Design from Brigham Young University. \n\n\nTags: he
 alth\, ux\, tech\n\nImported from: http://calagator.org/events/125046248
 8
URL:http://www.chifoo.org
SUMMARY:CHIFOO Presents: Behavior Change Systems for Healthy Living
LOCATION:ISITE Design : 2030 NW Pettygrove Street\, Portland OR 97209 US
SEQUENCE:1
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