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DTSTART:20111106T020000
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CREATED;VALUE=DATE-TIME:20120223T023039Z
DTEND;TZID=America/Los_Angeles;VALUE=DATE-TIME:20120301T193000
DTSTART;TZID=America/Los_Angeles;VALUE=DATE-TIME:20120301T180000
DTSTAMP;VALUE=DATE-TIME:20120223T023039Z
LAST-MODIFIED;VALUE=DATE-TIME:20120223T023039Z
UID:http://calagator.org/events/1250462043
DESCRIPTION:Ford Motors plans to spend 25% of their marketing budget on s
 ocial media. According to all the hype\, social media is still the hot t
 icket. But hype is... hype. Should your company increase its social medi
 a spend in 2012? At this event\, experienced marketers will discuss the 
 value of social media marketing\, as compared to more traditional market
 ing. Panelists will also cover budget allocations for social media\, tra
 cking tools and results.&#13\;\n&#13\;\nExpert Panelists:&#13\;\n&#13\;\
 nScott Trepanier\, Sr. Manager of PR &amp\; Promotions at Columbia Sport
 swear&#13\;\n&#13\;\nToban Zolman\, Product Manager at Shopignighter&#13
 \;\n&#13\;\nKevin Murphy\, Director of Digital Strategy at CMD&#13\;\n&#
 13\;\n &#13\;\n&#13\;\nDetails:&#13\;\n&#13\;\n• Cost: Free – With beer 
 and snacks provided.&#13\;\n&#13\;\n• Live web streaming also available 
 at http://www.livestream.com/innovationinmotio...&#13\;\n&#13\;\n• RSVP 
 required to reserve your seat – space is limited.\n\nTags: social media\
 n\nImported from: http://calagator.org/events/1250462043
URL:http://www.meetup.com/Innovation-in-Motion/events/49375572/
SUMMARY:Social Media Leap of Faith [Panel Discussion]
LOCATION:CrowdCompass office in the Ford Building: 2505 SE 11th Avenue\, 
 #300\, Portland OR 97202 US
SEQUENCE:1
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